Klaus Tritschler

Klaus Tritschler, E-mobility and VTOL Consultant

Klaus is a design leader with twenty years of experience in transportation design, product development and branding as Partner at KISKA, Vice President of Design at ICON, and Creative Director at BMW Designworks USA. He is currently consulting with multiple start-ups primarily in the e-mobility and VTOL space, helping them with in pitch deck development: business strategy, product and UX/UI development processes, budgeting, branding, and concept development.

Prior to his return to California in late 2017, Klaus was one of 4 partners leading Kiska under Owner & CEO Gerald Kiska. KISKA is an independent design consultancy, renowned for being the “in-house” design studio and creative agency for KTM and Husqvarna Motorcycles. Over 230 designers, strategists, digital experts, engineers and modelers work across industries and creative fields, designing desirable products and brands. At Kiska, Klaus was responsible for the Product Design, CAD and Studio Engineering Teams.

Before joining Kiska, Klaus was the Vice President of Design at ICON Aircraft, a California startup that has garnered international acclaim for bringing world-class design to recreational flying. Combining his passion for powersports and design excellence with his extensive industry experience, Klaus has been instrumental in developing a groundbreaking product that is more frequently compared to exotic sports cars than conventional aircraft. Recruited by ICON’s co-founders in early 2011, Klaus built an in-house design team and led the creative direction, planning, and execution of the A5’s interior and exterior design. He was also responsible for the design of all other customer touch points to ensure consistent, branded user experiences from web-site and on-line flight training to environments and apparel.

Prior to joining ICON, Klaus was an integral part of the creative leadership team at BMW Designworks, leading strategy and execution of design solutions for premium transportation. Several projects were recognized with design awards, including the innovative Embraer Phenom 100 and 300, the Intermarine 42 and 55 luxury yachts, and the award-winning BMW F800S and ST motorcycles, which Klaus designed in 2003. Klaus received his BA in Industrial Design from the University of Wuppertal in Germany in 1993 and launched his design career at Johnson Controls’ Automotive Division before moving to California in 1994.