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Beats by Dr. Dre Executive

Winner - Silver

Competition: Spark:Product
Designer: Robert Brunner - Founder/Creative Director
Design Type: Electronic Equipment
Website: www.ammunitiongroup.com
Team Members: Gregoire Vandenbussche

The Executive is the new luxurious, premium headphone from Beats by Dr. Dre. With a subtle yet high-end design, the Executive was created specifically to attract and invite the more distinguished, sophisticated listener as well as the well dressed business traveller into the Beats audio experience. Featuring a soft-brushed metal finish, leather headband and ear covers, the Executive are as comfortable and cozy to hold, as they are to wear. The Executive design purposefully emphasizes a more refined and sophisticated look, trading the typical glossy beats color scheme for a delicate aluminum and charcoal, while still delivering the pure, crisp audio integrity that Beats headphones are most known for. Using materials such as aluminum alloy and stainless steel the result genuinely feels and appears high end. The Executive also features active noise cancellation for drowning out the sounds of the office, home or air travel. And with the automatic shut off function, the listener won’t have to worry about wasting battery life. The unit easily folds into a flat shape for easy storage and includes a carrying case, two AAA batteries, an airline adapter and an iOS-compatible microphone cable with built-in remote that let’s you control your iPhone or iPod, answer calls and more.