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Gretchen - Calla Backpack

Finalist

Competition: Spark:Product
Designer: Anne-Christin Schmitt - head of design
Design Type: Backpack
Company / Organization / School: Gretchen
Website: http://www.mygretchen.com

Inspired by nature - perfected by craftsmanship. All GRETCHEN bags are influenced by the beauty of nature and architecture. This design is inspired by the elegantly curved silhouette of a calla blossom. The specialty about this bag is its versatility. It has three different ways to wear it. As a backpack with the two straps. Carry it on the handle. Attach one of the straps at the side and carry it over your shoulder. Wear it as a backpack when you're riding the bike, carry it in your hand when you arrive or wear it as an elegant bag over your shoulder when you're shopping. Whatever you're up to this bag matches every occasion and outfit.