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Guide Bollard

Winner - Bronze

Competition: Spark:Product
Designer: frog Design
Design Type: Urban Site Furniture
Company / Organization / School: Landscape Forms
Team Members: Landscape Forms

The 35 Collection is a family of site furniture elements with a youthful spirit and a mission to promote social life in outdoor spaces. Created in collaboration with frog, the design powerhouse renowned for the first Apple computer, 35 integrates forms from architecture and nature in outdoor furniture for the 21st century. The collection includes nine elements and they all work together to create integrated design solutions, while each makes a strong design statement all its own. Guide is an illuminated bollard for pedestrian wayfinding, and one of three new additions to the 35 Collection of site elements created with design innovator frog. Its striking form consists of three cast aluminum panels of different heights surrounding a large optical element that houses LEDs arranged in vertical arrays. Light is emitted through the vertical slits between panels at 120° angles, illuminating the pathway area to the right and left of each bollard to create an overlapping pattern of light along the path. Unlit and removable versions are also available.