(Winner - Spark!)
Designer: Mr. Junyoung Park - student
Design Type: medical device
Launch Year: 2013
Company / Organization / School: Hanyang University, Samsung Design Membership
Each year, 1.64million women develop breast cancer and 0.48million of them die from it. Breast cancer is not an illness easy to notice until they get into a serious phase which is too late for treatments. Therefore, hospitals in many countries recommend women to get breast cancer examination every 6 months. This does not successfully come into action because breast is such a sensitive area; most female patients feel uncomfortable showing their chest. And existing medical devices’ appearance and their cold surface make patients be more anxious. By just hugging ‘Heart2b’, users can alleviate their anxiety and tension. ‘Heart2b’ will make Breast cancer examination as a cozy and warm experience, instead of a cold unpleasant one to many women.